iTunes Store Trying To Make Nice With Record Labels

noah | March 29, 2007 6:12 am
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Today, Apple introduced the “Complete My Album” option on the iTunes store, where shoppers who have purchased any tracks off an album are given a 99-cent-per-song credit should they decide to buy the whole thing. Whether or not this will light a fire underneath consumers to buy albums–which have been getting a ton of bad press lately–is uncertain, but we know one thing: Somewhere, the members of D4L are shaking their collective fist at this news, knowing that their anemic album sales could have been propped up by the dozens if this innovation had only come a year and a half earlier.

Apple iTunes offers ‘Complete My Album’ [AP via Seattle Post-Intelligencer]

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