Hallmark Trying To Touch Lucrative ’90s-Nostalgia Market

Brian Raftery | June 12, 2007 1:00 am

Good news, people who came of age in the Clinton era! You’re now a target demographic for greeting cards, as evidenced by this recent Hallmark ad in which a doting father lives out his dream of re-creating the “U Can’t Touch This” video. But wouldn’t it have been more honest for the gift-recipient to instead fantasize about living out Rick James’ “Super Freak” video? We’re pretty sure 9 out of 10 balding suburban dads would rather wear sleeveless tops and crowd into coke limos than do the Hammer dance.

Hallmark MC Hammer card [YouTube] [via Smoking Section]

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