Radiohead’s “In Rainbows”: The Newfound Art of Keeping a Secret

By: mmatos / September 30, 2007

inrainbows1.gifRadiohead: new album In Rainbows, out in (no joke) ten days, according to this Pitchfork, er, report. Dig deeper into official site (linked on the title above) and we see that they’re offering the album as a download on Oct. 10, with physical release on Dec. 3. Whatever you think of Radiohead, this is an ingenious maneuver, and as of-course logical as Kanye vs. 50. If they’d managed to get the thing in stores within a week and a half of first announcement it would be the coup of the year, biz-wise, but in any case it still makes me wonder what it might mean in terms of lead time/distribution for major albums in the future. In any case, it’s very exciting. The track list is after the jump.

15 STEP
BODYSNATCHERS
NUDE
WEIRD FISHES/ARPEGGI
ALL I NEED
FAUST ARP
RECKONER
HOUSE OF CARDS
JIGSAW FALLING INTO PLACE
VIDEOTAPE

Note that the words “Capitol” and “EMI” appear nowhere on the Radiohead site. Looks like it’s self-released, though if anyone knows better, hit us up in the comments. There will apparently be extras in what they refer to as the “discbox,” which knowing the R-head fanatic-base means a lot of folks will probably be purchasing it twice–sorry, didn’t read closely enough: the physical package is 40 GB pounds, larded with goodies, and the download is priced-as-you-wish. Damn.

R A D I O H E A D [inrainbows.com]
NEW RADIOHEAD ALBUM AAAAAAAHHH!!! [Pitchfork]