Kanye West’s “Flashing Lights” Video: “They’re Gonna Get It, People Who Are Thinkers”

Jess Harvell | February 19, 2008 9:30 am
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Last week we all puzzled over the (hidden?) meanings of Kanye West’s new Spike Jonze co-directed video for “Flashing Lights,” which prematurely ends with a lingerie-clad video starlet (presumably) offing the trussed-up Mr. West with a few quick thwacks of a shovel. Whether or not this is actually the end for ‘Ye–the video’s brief running time has led to much speculation that it’s merely a teaser for a longer clip to be released soon, though this MTV story claims otherwise–the clip as it stands is pretty willfully obtuse, even for a guy’s desperate to cast himself as a Grammy-deserving, capital-A artiste. And it turns out that if you’re still scratching your noggin over what it all means, you may just be too ignorant to hang with the auteur’s vision. At least according to the video’s would-be murderer.

“It’s so funny,” Rita G, the clip’s star, told MTV News about the clip. “This video will go over a lot of people’s heads — and it’s supposed to. I think it’s great that it does. Because Kanye is just on another level; he’s ahead of his time, in a sense. So all the third-graders who come home from school and want to watch videos and snap their fingers and all that, they’re probably gonna think, ‘That video is wack, but that chick got a fat a–.’ And that’s fine. But people in higher positions, they’re gonna see something different. They’re gonna get it, people who are thinkers.”

Wait, are we sure “Rita G” isn’t just Kanye in drag? C’mon, that quote could have come attributed to the man himself, and I doubt any of us would have blinked. (Admit it, you’ve all been waiting for him to start talking in the third person.) And if you are, in fact, dumber than an ass-obsessed third-grader and still just don’t get it, it turns out the “Flashing Lights” video might actually be a magic mirror held up to our inner selves. Like in The Neverending Story.

“I just think it’s great to have a cliffhanger,” she said. “It’s great when the mother goose doesn’t have to chew the food up for you and then feed it to you. Use your mother—-ing mind. It’s abstract. It’s whatever you want it to be.”

Kanye West’s Latest Video Vixen Defends Abstract “Flashing Lights” Clip [YouTube]

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