Those participating in the Los Angeles arm of the Nike+ Human Race this August will be rewarded for their charitable efforts and physical endurance with a performance by none other than Kanye West, who I assume will not leave runners waiting for several hours while his spaceship is being assembled. Nike is hoping to get over a million people in 25 cities to participate in the run, which will raise money for the Lance Armstrong Foundation, the World Wildlife Foundation, ninemillion.org, and, of corurse, Nike. As Kanye obviously can’t hit every city in one day (…or can he?), other musical acts will serenade the winded, defecating, and sweaty at finish lines around the world.
In London, runners will be treated to an exclusive performance by world-renowned American DJ, songwriter, musician and singer Moby in the city’s famed Wembley Stadium. Other all-star artists confirmed to play at the Nike+ Human Race include chart-topping rock band All-American Rejects in NY; hometown favorite Fall Out Boy in Chicago; R&B songstress Kelly Rowland in Paris; dance-electro-pop duo The Pinker Tones in Madrid, Turkish pop sensation Kenan Dogulu in Istanbul; the Fantastic Four in Munich; Beijing-based singing duo Yu Quan in Shanghai and American rock band Boy Likes Girl in Singapore.
One has to wonder why Diddy isn’t in on this.