Louis Vuitton has sent XXL a nastygram over the sunglasses worn by Rick Ross on the cover of the magazine’s latest issue because the shades are knockoffs. The letter clarified three points: “The first is that the sunglasses Mr. Ross is wearing were not made by Louis Vuitton, and in fact, are counterfeit. Louis Vuitton did not grant permission to Mr. Ross or to whoever did make the sunglasses to use our trademarks. The second is that no affiliation, sponsorship or association exists between Rick Ross or XXL and Louis Vuitton. The third is that counterfeiting is illegal.” Have they really downgraded from threatening lawsuits to finger-wagging via post? And here I thought sales being up allowed them to keep their lawyers around… [XXL]
