Ark Music Factory’s CEO Patrice Wilson, tween music’s equivalent to Berry Gordy, hopes to continue riding the success of Rebecca Black’s infectious (though lyrically atrocious) hit “Friday” with the Factory’s latest victim, er, artist Lexi St. George. Hop below to watch the fresh-faced pop star hopeful bop around in her debut music video (or JC Penny commercial, we really can’t tell the difference) for “Dancing To The Rhythm (With Me)” and let us know if Ark has struck highly irritating-yet-insanely-memorable gold twice. We just have one question: what ever happened to Alana Lee?
In the above video, Lexi gets inspired by a newspaper article taped in her locker about the Northern Lights. We had no idea that tweens were so into aurora borialis, or that it was visible from anywhere south of Alaska.
She decides to have a party to celebrate the atmospheric phenomenon. No, don’t invite Ashley Amber!
Glittery star background dance break!!!
Next it’s off to the malt shoppe. Oh, Lexi you’re such a jokester with that straw of yours.
Remember: Today’s special is tomorrow’s Ark Music Factory leftovers.
Mission accomplished. Lexi and pals danced to the rhythm under the stars.
While there’s no arguing that Lexi is as cute as a button, we don’t expect her to be guest-starring in a Katy Perry music video or receive the Glee treatment any time soon. Quick, without looking at the headline of this post, can you even remember the title of the 14-year-old’s song? How about a single lyric? Us either.
“Friday”, for better or for worse, captured a very special moment in time. So, while St. George may have already received exposure on Good Morning America, we’re not sure it will do her any good in the long run — at least not with this song. But hey, she can always lay out a million bucks for a songwriting camp and get the Rihanna treatment!