“The concept is just old-fashioned fun,” he explained to MTV News. “No story line, it’s not me singing to a girl, you get a good sense of what you’re going to get live…It’s very VHS-y. I love that man, it takes me back to my childhood, when the tracking is off and the color is off, there’s a beauty in that. You’d have to stand by the TV with, like, aluminum foil all over you.” Watch the video above.
Bruno Mars may have channeled The Police on his new single “Locked Out Of Heaven,” but he’s serving up all kinds of retro flavor in the clip for that song, which eschews the higher-concept vibe of his other videos (see: dancing monkeys in “The Lazy Song”) for a mellower vibe. In the video, he’s simply singing the track live, intercut with footage of Mars and his friends partying in a backyard — all filtered with Instagram-evoking effects that give it the grainy feel of an old tape.