Yung Skeeter Talks Levi’s Station To Station Project In Barstow: Interview

Emily Zemler | October 4, 2013 11:03 am

This content was created in partnership with Levi’s®.

Station To Station, a public art project made possible by the Levi’s® brand and organized by artist Doug Aitken, has arrived in Barstow, CA’s Skyline Drive-In Theater. Fans have gathered to see the collaboration of art, music, fashion, food and culture as Station To Station travels across the country on a train. Yung Skeeter, an LA music producer and DJ, is sitting comfortably in front of Levi’s gleaming airstream trailer to help fans assemble inspiration playlists at the tour’s stop in Barstow as part of the Levi’s® and SpinMedia collaborative activation.

“My initial answer to that was sriracha,” producer Yung Skeeter says in reply to the question “What Moves You?” It’s one of several questions being posed to artists, musicians and fans during the event. He is joking, of course, but it turns out there’s some semblance of truth to Skeeter’s response.

The question is one of several being posed throughout the train’s cross country journey to engage and inspire the global creative community. The project encourages fans to find their own answers to questions like “Who Are You?,” “What’s Your Dream?” and “What’s Your Approach?” The possible responses are endless, which is what makes this project so fascinating, and Levi’s® has connected it all with the idea #MakeOurMark.

“On a musical level that question inspired me to put together this list of songs,” Skeeter tells Idolator, gesturing to the 45-some tracks he’s culled together on a laptop. “Ben Aqua is doing some really interesting stuff. I think Drake is doing some of the most important music right now. Banks is making some of my favorite music ever. So I tried to put together artists that move in a more figurative sense, on a visceral level, that makes my heart pitter-patter. Same as with sriracha!”

The producer is helping fans answer this same question of “What Moves You?” by playing them songs off his list and then building custom playlists based on what they feel best satisfies that query. “Levi’s® brought me in to help curate a bunch of music that moves me,” Skeeter says. “Both literally and figuratively. People who come out can dig through my Soundcloud playlists, put together their own thing and take it back home with them, and then have a bunch of music that moves them.”

The question is one of several being posed throughout the train’s cross country journey to engage and inspire the global creative community. The project encourages fans to find their own answers to questions like “Who Are You?,” “What’s Your Dream?” and “What’s Your Approach?” The possible responses are endless, which is what makes this project so fascinating, and Levi’s® has connected it all with the idea #MakeOurMark.

Levi’s® is fueling inspiration with activations like Skeeter’s custom playlists and several custom installations in the Levi’s® car of the official train, which headed to Los Angeles’s Union Station following this blissful desert stop in Barstow. One of the coolest features of the Levi’s ® car? A hacked 1901 Underwood typewriter where artists and musicians can send actual tweets that answer the question “Who Are You?” Participation extends beyond Barstow’s events, too. Fans are urged to visit Levi’s® digital destination at levi.com/makeourmark to interact with various cultural genres and contribute their own experiences making a global creative impact.

There are no wrong answers to the questions, even if the thing that truly and artistically moves you and encourages you to #MakeOurMark is sriracha – and that is what makes the Levi’s #MakeOurMark project at Station To Station (a public art project made possible by the Levi’s®) such a meaningful one. [LS1]

 Explore the experience beyond the nine station stops. Visit levi.com/makeourmark to collaborate, share you inspirations and explore the projects.