Fifth Harmony spells out their ambitions in its new single “Bo$$”…literally.
Back in February, while opening for Demi Lovato on tour, the X Factor girl group covered Destiny Child‘s “Independent Women.” In “Bo$$,” all five members (Ally Brooke, Normani Kordei, Lauren Jauregui, Camila Cabello, Dinah Hansen) boast of being exactly that:“C-O-N-F-I-D-E-N-T.” They compare themselves to Maybachs. They make clear they want a Kanye West instead of a Ray J. They boast of doing the #NaeNae with each credit card swipe.
Has Fifth Harmony grown up? Not quite – despite themselves, the group’s girlish charm shine at the hook (“Michelle Obama / Purse so heavy, making Oprah dollars”). And that’s okay. As Fifth Harmony smirk at thirsty males, while producer Wallpaper. cues the bombast of Jason Derulo‘s “Talk Dirty” and off-kilter snaps and locker-door snaps of the Neptunes, “Bo$$” proves to be a working girl anthem in the tradition of “Bills, Bills, Bills,” Kelis‘ “Bossy” and TLC‘s “No Scrubs,” though for an age of filming #NaeNae Vines at the White House.
X Factor mentor Simon Cowell was onto something – with songs like the savvy “Bo$$,” girl groups were bound to come back in style. Hear Fifth Harmony’s great new single after the jump.
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