Lady Gaga & Tony Bennett Announce They’ll Star In H&M’s Holiday Campaign: Watch

Robbie Daw | August 28, 2014 7:33 am

Snowflakes are already falling, as far as the retail world is concerned. Music buddies Tony Bennett and Lady Gaga have announced that they’ll be the faces of H&M’s upcoming holiday campaign. The pair, who are set to release their joint standards album Cheek To Cheek on September 23 and will perform in a PBS special airing in October, appear in a short video that was posted to Gaga’s Instagram.

“Hi, everyone! Tony and I are excited to announce that we’re the stars of H&M’s holiday campaign,” Mother Monster says in the video, while donning a black, Cher-like wig. Tony adds, “That’s right — Lady and I, cheek to cheek with H&M for the holidays!”

So far no images from the campaign have surfaced, but watch Gaga and Bennett’s cute clip below and see if it gets you in the mood to shop.

Get an eyeful of even more pop music coverage, from artist interviews to exclusive performances, on Idolator’s YouTube channel.