“I Really Like You” Viral Video Sends Carly Rae Jepsen’s Single Up The iTunes Chart
Carly Rae Jepsen’s single “I Really Like You” earned rave reviews when it arrived in early March, but despite the critical consensus, a fun-filled music video featuring two-time Oscar winner Tom Hanks and Jepsen’s recent, noteworthy Saturday Night Live performance, the song didn’t really catch on…until this week.
“I Really Like You” is currently at #83 on the Billboard Hot 100, after debuting (and peaking) at #48 on the chart six weeks ago. But this past Tuesday (April 14) saw the premiere of a video featuring a cast of favorites either under or adjacent to those who are under Scooter Braun’s management — including Justin Bieber, Ariana Grande, Rixton and Bieber’s rumored girlfriend Kendall Jenner — lip-syncing the song.
In case you’ve forgotten, this same tactic helped break Jepsen’s debut US single “Call Me Maybe” in early 2012, before it eventually reached the top of the Hot 100 for a lengthy stay that summer.
Since premiering two days ago, the all-star “I Really Like You” video has racked up 2.4 million views. Throw in the fact that the single has been slapped with a nice discount on iTunes (69 cents rather than the usual $1.29), and the song has now shot straight up the digital retailer’s download chart to #20.
Whether or not the lip dub video for “I Really Like You” can reverse the song’s fortunes and help it to become Carly Rae’s third Top 40 hit stateside remains to be seen. But least Frankie Grande is grinding like he really, really, really, really, really wants it to happen.
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