Troye Sivan Serves Looks & Floral Arrangements In His “Bloom” Video

Troye Sivan's 'My My My!' Video
The Aussie pop star kicks off his sophomore era with a bop and racy video.

Troye Sivan has had a rollercoaster week. There were highs (his 23rd birthday) and an unexpected low when fans reacted badly to his decision to bring Kim Petras along on The Bloom Tour (see his response here). He came through it unscathed, however, and is sure to get everyone back on side with his arty “Bloom” video. The Aussie pop star gives us fashion, drag and exquisite floral arrangements in a visual that evokes both David Bowie and Madonna. The color scheme also reminded me of Call Me By Your Name.

In addition to serving for the Gods in music videos, Troye is preparing to roll out his Bloom LP on August 31. The album is already shaping up to be something special given the quality of underrated lead single, “My My My!,” and the stripped-back “The Good Side.” When you factor in his much-anticipated collaboration with Ariana Grande and newfound confidence in his sexuality (“Bloom” has been interpreted as an anthem for bottoms), fireworks are to be expected. Watch up top.

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