Amy Winehouse: Not Even Trying Anymore
Here’s how I think this video came to be: Amy Winehouse was supposed to show up for a day of shooting, but she couldn’t be bothered to drag her hair out of bed, so the shoot was rescheduled for the following Wednesday. Though she had assured her manager that she’d definitely make it to that shoot, she suddenly had the urge to claw at her husband’s neck and could not be disturbed long enough to make the video. Under pressure from the label to hand in a product, Winehouse’s manager had no choice but to assemble the video himself. The result? A series of banal Amy Winehouse images dissolved into one another and–rookie tribute video mistake No. 1!–way, way too much slow motion. This video is basically the equivalent of eating ice cream for dinner in your pajamas; the Winehouse camp has now officially given up.
If you’re curious as to how this song might look in other, not-so-official tribute videos, here’s an example (embedding disabled, sorry) from the wide world of Lost fandom. Just about as boring, but with 100% more sepia!
