Let’s Talk About Sex: The Millennial Edition

mbart | March 7, 2008 4:00 am

Lil Wayne’s new ad for Strapped Condoms raises more questions than it answers, at least one of which is “Why does the guy behind him look like Tommy Hilfiger?” But then there’s the site it eventually sends you to, a brain-melting MySpace page that has–count ’em–12 videos.

Strapped is apparently also a pro-condom organization, so many of the videos are admirable efforts to enlist hip-hop stars in promoting condom use. But then there is the video embedded above, which shows you the Strapped production process–complete with latex truck, a monumentally pleasing “dipping machine,” and the “testing for holes” lab. It’s kinda like Unwrapped, but dirty.

PREVIEW: Lil Wayne’s Strapped Condoms Ad Campaign [XXL]