Bob Dylan Gives A Carbonated Blessing To Will.I.Am

noah | January 28, 2009 11:30 am

A few people are up in arms about Bob Dylan licensing “Blowin’ In The Wind” for an ad in the UK, what with the song being all iconic and such. But really, this shouldn’t ruffle as many feathers as it has; Dylan, after all, licensed “The Times They Are A-Changin'” to a Canadian bank over a decade ago, and he’s lent other songs to Cadillac, Victoria’s Secret, and Apple. If anything, the piece of Dylan licensing that may debut during the Super Bowl this Sunday is way more offensive to these non-Boomer ears, thanks to it bringing one of the greatest, yet still most annoying, beneficiaries of the Barack Obama Presidential campaign into the mix:

Other commercials under consideration include comedy spots for Pepsi Max with the catchphrase “I’m Good” and a spot for Pepsi set to Bob Dylan‘s “Forever Young” and featuring classic clips of the singer-songwriter and new shots of hip hop musician will.i.am.

New shots “of,” not “at,” alas. (I read it wrong too.) So when is the Obamariffic deluxe version of Songs About Girls coming out, anyway? I mean, it’s not like it could be any more of a bomb than it was last time around.

[Reuters]Bob Dylan Allows British Ad To Use “Blowin’ In The Wind” [EarthTimes via Fark]