Girls Aloud Go To Bat For False Lashes

noah | April 6, 2009 12:00 pm

Sure, other pop stars have launched makeup and perfume (Electric Youth holla), but I’m pretty sure that UK pop royalty Girls Aloud are the first outfit to release false eyelashes that are tailored to each member’s blink-framing aesthetic. (Girl Aloud Cheryl Cole is apparently spearheading the false-eyelash charge throughout Britain.) And if the group’s video for their new single “Untouchable” is any indication, they’ll be able to stay attached even when their wearers are being hurtled through space, thus making them worth the £4.95-per-pair investment: [Fan site via ONTD]Girls Aloud Untouchable [YouTube]