VV Brown’s “Shark In The Water” Gets A New ‘Degrassi’-Themed Video
If there’s one thing Enrique Iglesias’ summer smash “I Like It” has taught the music biz, it’s that tying your single in with an established TV series equals a hit. Well, okay—that’s not always the case. And it’s not such a new concept. But at least VV Brown seems to be subscribing to that notion. Head below to see her brand new video for “Shark In The Water,” which features the cast of long-running Canadian teen program Degrassi.
At times, VV seems like she’s a guest star in her own video. (Watch the original 2009 version of the clip here.) But maybe the Degrassi cast is what the song needs to propel it to hit status on these shores. As we noted after Brown’s Late Show performance two weeks back, “Shark In The Water” deserves to be a radio staple as much as anything else out right now.
While her single is being used in Season 10 promo spots for the Canadian series, VV is currently on tour with Maroon 5 and Kris Allen.