Kanye West & Jay-Z Open ‘Watch The Throne’ Store In NYC

Becky Bain | August 12, 2011 1:27 pm

When Jay-Z and Kanye West drop an album, they do it in a big way — they hold their listening party in a freaking planetarium, and open up their own store to sell the CD. From now til Sunday, you can visit the duo’s pop-up shop in New York’s SoHo district (201 Mulberry Street, if you live in the area), where you can purchase a physical copy of Watch The Throne, and check out the Maybach-turned-hot-rod from the “Otis” video. Oh, and word is Hova himself may make an appearance tonight. Have fun trying to cram your way in! [Via Rap-Up]

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