VV Brown Returning With New Single “Children” Next Week, New Album In 2012

Robbie Daw | September 13, 2011 10:42 am

“Shark In The Water” songstress VV Brown will offer up her new Chuck Harmony-produced single “Children” on September 20. It’s the first release off the 27-year-old UK artist’s sophomore LP (title not yet revealed), which she began work on while touring with Maroon 5 last year. “Children” features Chiddy of Philadelphia duo Chiddy Bang. “The song was written about a generation that has uninspiring aspirations and believes material wealth is what happiness is,” VV says in a press release.

She also notes that the song feels particularly topical following the August riots in London.“You have to give people a voice. “Everyone has to be heard, because otherwise they will make themselves heard.”

Other collaborators Brown worked with on her follow up to her debut, which is due out in early 2012, include Evan Bogart (co-writer of Beyonce’s “Halo”), Jean Baptiste (producer of Black Eyed Peas’ “Meet Me Halfway” and “Rock That Body”), Mr. Griffiths (Jem’s Down To Earth album) and Bjorn Yttling of Peter Bjorn And John.

Given the writers and producers involved, it seems guaranteed that Brown’s upcoming LP will have a much different vibe than that retro pop Travelling Like The Light gave off.

“I set up a studio in my flat, with just me and my engineer, and started going a bit mad with music,” she says of her new material. “It was all part of the process of getting to where I am now. I had to re-program and learn who I was again.”