Miley Cyrus’ MAC Viva Glam Commercial: Watch Her Channel Madonna, Circa The ‘True Blue’ Era

Robbie Daw | January 21, 2015 6:58 am
Miley For MAC Viva Glam
Miley Cyrus is putting her celebrity to particularly good use.

Miley Cyrus2015 Viva Glam line for MAC Cosmetics went on sale this week, and Instagram’s favorite nudist songbird stars in a commercial for the project where she looks not unlike her pal Madonna — particularly Madonna in her 1986 “Open Your Heart” video. Black lingerie, a strip club setting, slicked-back peroxide ‘do, lots of writhing — it’s all there. All that’s missing is an awestruck 12-year-old boy for extra controversy.

Sales of Miley’s campaign products, which include lipstick and lip gloss, benefit the MAC AIDS Fund. Past artists who’ve lent their faces to Viva Glam are Lady Gaga, Nicki Minaj and Rihanna.

Watch Miley’s commercial above, then take in Madonna’s “Open Your Heart” video below.

Get an eyeful of even more pop music coverage, from artist interviews to exclusive performances, on Idolator’s YouTube channel.