Katy Perry Follows Lady Gaga & Tony Bennett As Face Of H&M’s Upcoming Holiday Campaign

Robbie Daw | July 16, 2015 9:53 am
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Move over, Lady Gaga and Tony Bennett. The Grammy-winning pair, who were the faces of H&M’s holiday 2014 campaign, have been replaced in 2015 by “Dark Horse” diva Katy Perry.

“I am excited to announce that I will be 🌟starring🌟in @hm’s #HappyandMerry Holiday Campaign launching later this year!!! Stay tuned for the whole unwrapping,” Perry posted on Instagram, along with a photo of herself wearing a knit turtleneck sweater number with a red bow in her hair.

Last year, Gaga and Tony were in the midst of their promotion for their joint album Cheek To Cheek when their H&M campaign rolled around. Conventional wisdom tells us that if Katy is following suit, she too may have some new material by the time her promo for the clothing retailer is in full swing.

Perry’s last LP, Prism, was released in October 2013, and it produced the chart-topping, Grammy-nominated singles “Roar” and “Dark Horse.”

Watch a tuxedo-clad Katy announce her H&M campaign in the video clip below:

Do you think new music is on the way from Katy? Let us know your thoughts below, or by hitting us up on Twitter and Facebook.