Florrie’s “Real Love” Plays Out In Front Of The Lens: Watch The Vintage-Looking, 16mm Video

Robbie Daw | February 5, 2016 10:42 am
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What’s a love worth exploring and a life worth living if it’s not played out in front of a camera lens? This is a theme British songbird Florrie explores in her beautifully shot, Emil Nava-directed video for new single “Real Love” (out March 25 via Epic Records). Though the four-minute clip was shot on 16mm film for maximum, sepia-toned ’70s throwback realness, you can easily draw a parallel between the message here and our modern day obsessions with selfies, social media and overall LOOK AT ME-ness.

Florrie’s debut album is finally due to arrive in the coming months, six years after Idolator first profiled her in our Popping Up series way back in spring 2010. Her songwriting and producing collaborators on the LP include Jesse Shatkin, MoZella, Tim Anderson and Joel Little — a group whose very names together seems to indicate that this is one album that may have been well worth the wait.

Will 2016 finally be Florrie’s year? Let us know your thoughts below, or by hitting us up on Twitter and Facebook.

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