Alex Da Kid’s Moving “Not Easy” Video With X Ambassadors, Elle King And Wiz Khalifa: Watch

Robbie Daw | November 2, 2016 9:52 am

Alex Da Kid has released his first single, “Not Easy,” and like all superstar producers operating within the pop sphere these days, the Grammy-winning British musician has enlisted a team of name vocalists to belt out the lyrics. In this case, that’s Sam Harris of X Ambassadors, rising diva Elle King and chart-topping Pittsburgh rapper Wiz Khalifa.

More:: Our interview with “Ex’s & Oh’s” singer Elle King

The video for the booming guitar-pop ballad showcases various folks’ struggles, from a strained family whose matriarch is behind bars to a bullied high school student to a young white girl who brings her black boyfriend home to meet her conservative family.

Harris, King and Khalifa take the first, second and third verses of the song, respectively. Watch above as their words soundtrack the unfolding dramas in the “Not Easy” video.

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