Behind The Festival: Surprising Facts About Coachella
2000: A Year Without Coachella
Photo Credit: Greater Palm Springs
After losing $850,000 at the inaugural Coachella Music and Arts Festival in 1999, Goldenvoice reserved tentative dates for October 2000 to put on the festival once again but ended up canceling. The cancellation was mostly due to the oversaturation of music festivals in the Southern California area with festivals like Nocturnal Wonderland which took place in September 2000.
In April 2001, they brought Coachella back to beat the heat and set the ticket prices at $65. Although it was a little sketchy, they eventually managed to get enough acts and even a headliner. It went smoothly, selling over 35,000 tickets. Although they took another loss, it wasn’t nearly as bad as the first year and the festival was beginning to show promise.
