Kelly Clarkson Overcomes Her Past In Her “I Don’t Think About You” Video

Mike Nied | March 20, 2018 1:22 pm

Kelly Clarkson references and overcomes past struggles in her “I Don’t Think About You” video. The evocative track was selected as the second single from her soulful album, Meaning Of Life, and she brings its empowering message to life in her autobiographical visual. Released today (March 20), it references some of the hardships she faced growing up including a strained home life and battles with her management during the early days of her career. Various actresses represent the siren at different points in her life, and many of the scenes draw parallels to some of her early videography.

Intercut between the heartrending memories, a modern-day Kelly emotes in a stunning black gown. Things come to a close as the various versions of herself join her atop a plinth. As she sings, they look on and eventually disappear inside her body. Standing alone and strong, she looks on with evident pride in the woman she has become. Inspiring and striking, it is easily one of her best videos in recent memory and leaves a lasting impression.

The 35-year-old opened up about the inspiration behind the single in an earnest post on Instagram. “I Don’t Think About You’ is the moment you realize something has no power over you anymore,” she wrote alongside some footage from the visual. “We all have people and/or situations in life that mold us and sometimes those situations can feel like they’re about to break us, but this song is about that morning you wake up and you don’t even think about it anymore. It holds no power, no weight in your world, and consumes your thoughts no longer. It’s a song about freedom, honestly.”

With any luck, “I Don’t Think About You” will storm the charts and breathe new life into the album campaign. The LP’s lead single, “Love So Soft,” broke into the top 50 on the Billboard Hot 100 but lacked any real longevity, but it seems like her follow-up has the potential to take hold.

Based on the top 10 success of 2016’s “Piece by Piece,” it is clear that the public loves when the original American Idol gets a little more intimate about her life. Her latest sweeping ballad offers another glimpse into her deepest thoughts, and it should be able to replicate the success of its predecessor. Give the video a view up top!

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