Poppy Teams Up With Diplo For Apocalyptic Bop “Time Is Up”

Mike Wass | August 22, 2018 12:54 pm
Poppy's 'Money' Video
The pop star drops a clever electro-pop song about the finer things in life.

Poppy signed to Diplo’s Mad Decent records in 2017, so it’s about time they released a song together. And “Time Is Up” was worth the wait. An apocalyptic electro-pop anthem about the end of the human race (and simultaneously the rise of the machines), the YouTube sensation delivers the best single of her still-nascent pop career. “In the factory, in the sterile place where they made me,” she begins the song, from the perspective of a computer. “I woke up alone.” That leads up to the ominous, albeit catchy chorus.

“I don’t need air to breathe when you kill the bees and every river bed is dry as a bone,” the 23-year-old sings robotically. “Baby, your time is up.” It’s weird and clever and a breath of fresh air in the increasingly smoggy pop landscape. “Time Is Up” is the second single from Poppy’s third LP, reportedly titled Am I A Girl? It follows the equally interesting “In A Minute” and a random cover of Gary Numan’s “Metal,” which won’t be on the album. Watch the futuristic, suitably chilling video below.

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