Little Mix Launches A New Era With Serious Banger “Bounce Back”
UPDATE: The “Bounce Back” video is here, and it is excellent. Give it a view below.
Little Mix is back! 2018 was a big year for Jesy, Leigh-Anne, Jade and Perrie. The foursome parted ways with their longtime record label SYCO days before dropping their fifth album LM5. The LP housed a Top 2 single in the UK (lead single “Woman Like Me”) and several other catchy anthems (“Strip” and “Wasabi” really are those bops). However, the girls are already moving on to bigger and brighter things. A new era is here, and they kicked it off with a serious banger. That would be new single “Bounce Back.” Out today (June 14), their latest goes very, very hard.
“Steady, are you ready,” they ask on the opening lines. We were, in fact, not ready. Produced by Swiff D and Stargate, the song boasts a delightful throwback vibe. It’s the sort of release that should dominate radio waves throughout the summer months. Hopefully, it will also be the one to help the quartet make more serious inroads in the US. They’re definitely due for another appearance on the Billboard Hot 100 at this point. On the bright side, the accompanying video is all but guaranteed to help draw some attention to the single.
Out later today, it transforms the hitmakers into exceptionally dressed dolls based on a preview. Sign me up! While we wait for that to arrive, press play on “Bounce Back” below.