Drugs, Violence & Coffin Sex: Tove Lo’s “Fairy Dust” Video Is Pitch Black

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I’ve only watched Tove Lo’s 30-minute “Fairy Dust” video once, so I’m not even going to pretend that I have somehow managed to wrap my head around it. There’s a lot going on here. From the opening scene that finds the Swedish pop star laughing hysterically and then sobbing uncontrollably to the scene where she straddles a glass coffin in the desert, the Tim Erem-directed visual is a multi-layered exploration of sexuality, obsession and probably a dozen other things I completely missed on the first viewing.

Just don’t dismiss this as some kind of dance-pop equivalent of Beyonce’s Lemonade. The format is similar, but this is very specific to Tove’s world view. It’s also, at times, very confronting. Like Free The Nipple director Lina Esco’s monologue on children (“Why ruin the best years of your life trying to raise an ungrateful little bitch or a fucking rapist?”) or the final scene where the hitmaker masturbates in bed. Unsurprisingly, the video was removed from YouTube, but you can watch it above.

Tove comments on the controversy:

What’s your interpretation of the video? Let us know below, or by hitting us up on Facebook and Twitter!